Find the words that make people care.
For makers, vendor-booth owners, and small-town businesses who are tired of "posting into the void" and feeling like no one cares.
Your work matters—it just needs the story to match. I'm here to help you find it.
- 🧠 The Clarity that ends confusion.
- 🤝 The Connection that makes your customers "get it."
- ✨ The Relief of finally knowing what to say.
The 4C Story System™
This is my simple, repeatable system that replaces marketing confusion with clarity. It's the backbone of everything I do.
1. Calling
Rediscover why your work matters to regain your passion.
2. Customer
Identify who you're really talking to (and find who's listening).
3. Core Problem
Name the pain you solve for them to speak to their heart.
4. Communication
Craft the clear, heartfelt words that finally connect.
Your "Relationship Circle"
This isn't a "funnel." It's a simple, "lovingly leading" path. Everyone starts with the `Story Spark`.
The Story Spark
A free mini interactive workshop that guides you to find your "Calling" and get your first big "Aha!" moment.
- The Perk: The hope and relief of getting an instant "win."
The Story Lab
A 1-hour, 1-on-1 session where we complete your 4C System™ and build a 30-day action plan together.
- The Perk: The confidence of knowing exactly what to say.
The Story Studio
A 4-week, small-group course for guided implementation of your message. Get feedback and grow with a community.
- The Perk: The encouragement of a "lovingly leading" group.
🎯 Still Not Sure?
I get it. Sometimes you just need to talk it out. Book a free 15-minute call. No pitch, no pressure. Just "honest" and "encouraging" help to find your next simple step.
Book a Free 15-Min CallThat "Look of Relief and Excitement"
This is what happens when makers and owners find the words that make people care.
“Blake took our messy message and made it simple. Posting finally feels easy—and people are responding.”
“We look professional online now, and we actually know what to say. Engagement has been amazing.”
“He explains tech in plain English and builds what we need without overcomplicating anything.”